Many event and cinema owners are debating whether to purchase usherette trays or to just have their regular staff serve food and drinks from behind the counter. While there are pros and cons to both, here we will explore some of the key differences between the two serving methods.
Usherette Trays Allow For Greater Interaction With Customers
One of the key advantages of using branded usherette trays is that they promote greater interaction between your staff and customers. This is especially important if you are trying to upsell customers on concessions or promote new menu items. When customers are standing in line at a counter, they are more likely to just order what they know and are comfortable with. However, when your staff is coming around with an usherette tray with a strap, they can take the time to explain the different menu items and specials that you have available. This gives your customers a chance to try something new that they may not have otherwise ordered.
Usherette Trays Can Make Your Business Seem More Elegant And Up-Scale
Another advantage of using branded usherette trays or vending trays is that they can make your business seem more elegant and up-scale than if you were just serving food and drinks from behind a counter. This can be a great way to differentiate your business from the competition and attract higher-spending customers. If you are trying to create a more luxurious experience for your customers, then customised usherette trays may be the way to go.
Serving From Behind A Counter Is Fast And Efficient
One of the main advantages of serving food and drinks from behind a counter is that it is usually fast and efficient. This is especially important if you are trying to move large groups of people through one reception/entrance area quickly. When customers are standing in line at a counter, they can usually place their orders relatively quickly and then move on. However, one of the big advantages that branded usherette trays have over counter service is that the usherette trays come to the customers. The customers don’t have to get up and move. This gives usherette trays and sampling trays a big advantage over a counter. Also, you can use more than one usherette tray which enables you to serve more customers across a room/auditorium, or other space.
Usherette trays are a more mobile solution
Deciding whether to use usherette trays or serve food and drinks from behind a counter depends on what type of experience you are trying to create for your customers, and what will work best for your particular business. If you want to promote interaction between your staff and customers or create a more upscale experience, then usherette trays may be the way to go.